Instagram Is Hiding Likes – Why?

It’s official – Instagram has partially implemented a feature where like counts are hidden from users. Instagram and its ties…
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The importance of location targeting in Google Ads

What is location targeting in Google Ads? Google Ads location targeting is a great feature that allows you to target…
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Emoji Search

Emoji Queries and the Opportunity for Organic Visibility Emojis have been a slow burner in the world of search, but…
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West Midlands Business Expo

Our Director Steve created the short video above. Emily, Oscar, Sophie, and Steve all attended the West Midlands Business Expo…
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Insights Event June 2019

Our Insights Into Your Website workshops are a huge success and growing in popularity – thank you to all the…
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Bing Turns Ten

On the 28th of May 2009, Bing was born. Microsoft’s answer to the rising popularity of Google was an enhanced…
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Supporting the Bobby Moore Trust

It’s football shirt Friday again and team Essential is out in full force, ready to take on any local 6…
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    Insights Into Your Website March 2019 – Thank You For Coming!

    Today we held our first insights into your website event of 2019. Our insights into your website workshops are designed…
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    Exhibiting at the Midlands Business Network Expo

    Essential will be exhibiting at the Midlands Business Network Expo at Edgbaston Stadium on Friday 8th March 2019, from 10am –…
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      Seasons Greetings from Essential Marketer

      It has been a busy year at Essential Marketer, and we would like to wish all a Merry Christmas &…
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        Family Attraction Expo 2018 Review

        On the 7th and 8th of November, Essential exhibited at the Family Attraction Expo 2018 with our sister company Diamond…
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        10 Years of PPC

        PPC was and still is an excellent way of generating traffic and leads for your website. Historically a smaller area…
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          Painting Upstairs

          Renovations of our upstair’s office are ongoing, however, today several members of the SEO team got their old clothes on…
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          Technology for Marketing Event

          Our Head of Search and Digital Marketing Executive Oscar and Scott will be attending the Technology for Marketing event in…
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          Chrome Updates and Symantec SSL/TLS

          Google announced earlier this year that they would deprecate Chrome’s trust in the Symantec certificate authority (including Symantec-owned brands like…
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          We Are Exhibiting At The Family Attraction Expo 2018

          We’ll be exhibiting alongside Diamond Branded at the Family Attraction Expo on the 7th & 8th of November 2018! Be sure to come down…
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          Essential takes remote working to new level with Essential Grylls

          On July 26th we took remote working to a new level, by moving the office to a local campsite. We…
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          New Team Photos

          Recently we had a team photo shoot. Our Director, Steve brought out the professional kit and the team assembled for…
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          Google Announces New ‘Local Service’ Ads – What Are The Advantages?

          Google has recently announced ‘Local Service Ads’ which are now available in select states throughout the US. From the details…
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          New Google Adwords Update – Responsive Ads With 3 Headlines

          Google is known for keeping their services updated with regular improvements and Adwords is no exception. Recently Google rolled out…
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          Google My Business – How Important Is It? | Essential Marketer

                   As the Internet continues to grow, it is increasingly important to get your business online. One…
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          Recent hacks highlight the low priority firms place on up-to-date technology

          There’s been a surge in hacking scandals over the past couple of years, with the Panama papers and WikiLeaks documents…
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          It’s a puzzle at The Crystal Maze

          Our team was treated to an action packed day at The Crystal Maze recently, thanks to our contribution to a…
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          2016: The Rise of Video Marketing

          With the increase of accessibility and data speeds, video has surged into the artillery of businesses all around the world. Are you one of those businesses?

          New Website for GCL Direct

          GCL Direct are experts in B2B sales & marketing providing lead generation services for companies across many sectors. After working…
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          Attending the Interstate Hotel Group’s Annual Leadership Conference

          Visiting the prestigious Hilton Hotel at Ageas Bowl We were delighted to be invited to join Interstate Hotel Group’s annual…
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          Test Driving Client’s New Product

          Did we manage to spill anything with the new Magicup? There was a stir of excitement in our office when two lucky…
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          SEO Contract Secured with Interstate Europe’s UK Division

          In a highly competitive market the team at Interstate recognised the value our services could add to some of the…
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          SEO Partner for Award Winning Communications Agency

          Impressed with our technical edge With a head office based in the Midlands, drp is a full service communications agency…
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          Business Networking group in Birmingham in the BNI Hall of Fame

          A business networking group in Birmingham has just received the accolade of being one of the best networking groups in…
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          Stand aside the Great British Bake Off!

          All in the name of Charity Give our team an excuse to don their aprons and dust off their cookbooks…
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          Supporters of Midlands Air Ambulance

          One of our chosen charities… Last week Sofia gave us a guided tour of the facilities which was amazing…. really…
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          The Essential team rebuild website for local charity

          Since 2014 Essential Marketer has supported local charity Libby Mae’s Little Angels in many ways including raising money, selling bracelets and…
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          Essential Christmas Lunch

          Essential stopped play for a couple of hours, a few days before Christmas, to enjoy a gorgeous Christmas lunch in the office – turkey, sprouts, roast potatoes – with all the trimmings, served at tables bought into the office especially for the occasion.

          Raft Building with Freax Adventures

          We were split into two teams and were tasked with building a raft from barrels, logs and rope. The aim was for the raft to float and hold the weight of several people! We then had a race around the lake!

          Tablet Set to Replace Desktop

          Google Launch Mobile Device Reporting Since Google launched its mobile device reporting in Analytics last year, Birmingham SEO Agency, Essential…
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          The National Franchise Exhibition on ‘Growing Your Own Business’

          Steve Feeney, owner and founder of Birmingham SEO agency, Essential Marketer, will be one of the keynote speakers at the…
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          What is the Impact of ‘Not Provided’ Keyword Data in Google Analytics?

          Birmingham SEO Agency, Essential Marketer, has watched the rapid growth in ‘not provided’ keyword data for their own and their…
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          Advising Clients on SEO Website Redesign to Avoid SEO Catastrophe

          After recent success with a major corporate insurance client’s SEO website redesign, Essential Marketer advises clients that a website redesign…
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          Essential Marketer’s ‘Live’ Content Marketing Case Study

          Just a quarter of the way through the ‘live’ content marketing case study that Birmingham SEO Agency, Essential Marketer has set…
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          Producing 200 Articles in 50 Days

          During the last six to 12 months, companies couldn’t fail to hear about the global phenomenon surrounding content marketing that’s…
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          All Set to Meet Next Wave of Content Marketing with New Planning Tool

          Content Marketing is the buzz word on many marketeer’s minds right now but knowing how to produce the right content…
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          Essential Marketer Launches New Content Marketing Service

          Since Google’s latest update, content is once again king in the SEO world; and following increased customer demand for content…
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          To Alton Towers

          One stop…. Alton Towers! Essential closed the office and had a day trip out to Alton Towers.  We hired a…
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