Social Media is a new phenomenon and it is here to stay.
Here is our advice for the business person who wants to get the best from Social Media.
First, decide whether you want to 'hang out' where you think your customers will be or where your industry 'hangs out'!
Second, register on the tools that you are interested in and build up your networks so that you are connected to lots of people.
Third, register with a tool like ping.fm that allows you to update your status in one place and it will manage updating all of your social media tools.
Finally, keep your profile up-to-date and issue regular 'status' messages. Think of the status messages like small 'sound bites' from your sales team!
Social Media Boot Camp
If you would like to learn more about how to use social media tools book yourself onto one of our boot camps.