Pay per Click

Pay Per Click (PPC) has truly become an established part of the marketing mix for UK companies. PPC can be a highly cost-effective advertising method and can work for businesses of all sizes as it provides an immediate route to a targeted market. Online users are searching for goods and services, driving demand meaning it’s highly quantifiable.

Essential Marketer have years of experience of setting up and managing highly successful online marketing campaigns. Our experience and knowledge can make a real difference to you; through this we can deliver highly targeted, quality traffic at the lowest possible cost to you.

By taking advantage of Essential Marketer's skills, you’ll achieve the best possible ROI. By reducing costs and improving ROI you can plough profits back into bigger and better online marketing campaigns.

Our PPC Services

We will manage your PPC marketing campaign through our experienced team. Our PPC services include:

• Dedicated PPC management
• Recommendation and selection of the correct PPC networks in relation to your business
• Complete keyword research identifying only relevant search terms, the number of searches performed for each term and the estimated cost per click
• Unique creative for each product or service for each PPC network
• Full bid management ensuring the most cost-effective placement of ads
• Full tracking facilities and comprehensive campaign analysis

Made to Measure

PPC marketing is completely see-through and highly quantifiable. We’ll clearly show ROI with monthly or quarterly reports detailing:

• Cost per click
• Spend
• Number of enquiries/sales
• Click through rates (CTR)
• Volume of clicks
• Cost per sale/enquiry and ROI

Like more info?

If you would like more information about our PPC marketing services, then please contact us to learn how your business could benefit from PPC services.